About Olga Neroda

I'm a marketing technologist based in London. What I actually enjoy is forming a hypothesis about how marketing and revenue should work, then finding a way to prove it, often by building the AI system that can deliver on it. I tend to own the whole arc: the business case, the brief, the prompts and the guardrails, and the handover to the people who use it every day.

I work across the full funnel, from traffic acquisition, organic and paid, through conversion, sales enablement, and onboarding. I have led marketing teams and shipped products alongside engineers, designers, and external development partners, and I care as much about whether a team adopts something as whether it works.

Away from work, I read crime novels and surf.